
Kuwait E-commerce Launch: Lebanese Brand Playbook 2026
Kuwait passed 1.93 billion USD in e-commerce revenue in 2025 and over 85% of shopping happens on a phone. For Lebanese brands with the right setup, Kuwait is the most overlooked Gulf market: smaller than Saudi but with the highest per-capita spend and fewer competitors. Here is the full Kuwait launch playbook a Lebanese brand should run in 2026, from payments and fulfillment to Arabic content and influencer math.
